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Lotus hires former Ferrari/Fiat racing chief Claudio Berro as new motorsport director
By | October 31, 2009
Filed under: Motorsports, Hirings/Firings/Layoffs, Lotus
Do you remember back in 1996 when Michael Schumacher left Benetton for Ferrari? They didn’t just get Schumi; along with him came master strategist Ross Brawn and designer extraordinaire Rory Byrne. Together, the wonder team built the Scuderia back into a championship-winning powerhouse. Well, we have a feeling there are some people in Maranello who may be getting acquainted with the flip side of that particular coin.
Following the appointment of Dany Bahar - who left his position as Ferrari’s senior vice president of marketing - to the post of chief executive at one-time rival Lotus comes news that the British engineering firm has scored Claudio Berro as its new director of motorsport.
Although Berro hasn’t been at Maranello for a few years now, he’s a well-known personality in Italian motor racing. Not unlike his successor Jean Todt - recently elected president of the FIA - Berro started out as a co-driver for the Peugeot Talbot rally team before kicking off an impressive career as a team manager. Before going on direct the ill-fated Speedcar Series in the Middle East, Berro headed up racing operations for Ferrari, Maserati, Alfa Romeo and Abarth individually, and then the entire Fiat Group, managing the industrial empire’s F1, GT, touring car and rally teams.
Now at Lotus, Berro will be responsible for implementing the return to racing that Bahar recently outlined. However, his role with the Malaysia-based Lotus F1 team remains to be seen. Details in the press release after the jump.
[Source: Lotus]
Lotus hires former Ferrari/Fiat racing chief Claudio Berro as new motorsport director originally appeared on Autoblog on Sat, 31 Oct 2009 17:34:00 EST. Please see our terms for use of feeds.
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